GABLE

Prime London · buyer representation

Property search, finally built for you.

Portals are built for sellers. Selling agents work for sellers. GABLE works only for you, with an AI-sharpened search and a dedicated advisor from your first viewing to exchange, at no cost until you buy.

Start your search I'm a selling agent
4
steps, from your first brief to the keys
~40%
of Prime Central London homes never reach a portal
£0
upfront cost to you, the buyer

1 · The problem

Property search was never built for the person buying.

Every part of the current system is quietly stacked against you.

Portals serve sellers

Rightmove and Zoopla are funded by agents listing property. The buyer experience is an afterthought bolted onto a seller's shop window.

Agents work against you

Selling agents are legally and financially incentivised to maximise the seller's outcome, never yours. That's not a flaw, it's the job.

Best stock is hidden

Up to 40% of Prime Central London transactions happen off-market. Retail buyers searching a portal never even see this inventory.

2 · Why it's different

Half the best homes in London are never advertised. We make sure you see them anyway.

~40%Of Prime Central London sales happen off-market, outside Rightmove and Zoopla entirely
£0Paid by you upfront, and nothing at all unless you complete
1–2%What a buying agent typically costs: representation once reserved for the very wealthy
1Advisor, yours from your first brief to the day you get the keys

Every fee-sharing arrangement with a selling agent is disclosed to you in writing, in line with UK estate agency law.

3 · How it works

Four steps, from brief to keys.

Each stage hands off cleanly to the next: the AI narrows the market, the advisor does the winning.

1

Tell GABLE what you want

A short conversation builds a real buyer profile: budget, location, lifestyle, deal-breakers, time horizon.

2

AI searches the whole market

Live portal listings, off-market introductions, and LonRes access, all filtered against your profile, not a keyword.

3

An advisor takes over

Your GABLE advisor arranges viewings, validates value against comparables, negotiates, and drives to exchange.

4

You buy the right property

Faster, better-informed, with professional representation, at no upfront cost to you.

4 · Why GABLE

What you get that a portal alone can't give you.

1

GABLE learns your taste, not just your search terms. The more you tell us, the sharper your shortlist gets.

2

Real relationships with London's top selling agents, so you hear about the right home before it's public.

3

Access to LonRes and the wider Prime Central London network: the listings most buyers never see.

4

Discretion, if you need it. Enquiries, viewings and negotiations handled quietly, without your interest becoming public.

5 · Services

Two ways to search. One clear price.

Search alone with the AI, or bring in a dedicated advisor for a single flat fee. No percentages, no surprises.

I

AI Search

Free
  • AI matching & search
  • School & commute intelligence
  • Off-market alerts, where available
  • Mortgage introductions
No cost, ever
II

AI + Advisor

£500
  • Everything in AI Search
  • A dedicated advisor, yours from brief to keys
  • Viewings arranged and attended
  • Valuation checked against real comparables
  • Full negotiation on your behalf
One flat fee

6 · For selling agents

Why selling agents share the fee.

GABLE buyers are pre-qualified, motivated, and ready to proceed, not casual browsers. That means faster closes, fewer fall-throughs, and a discreet off-market channel when a public listing isn't wanted.

Preferred partners hear about our buyers first, before anyone else. Everything is disclosed to buyer and seller in line with UK estate agency law.

Enquire about partnership →

Worked example

Sale price£3,000,000
Agent commission (1.25%)£37,500
GABLE fee share (30%)of agent fee
GABLE receives£11,250

7 · Get started

Tell us what you're looking for. We'll find it first.

Run a live search against real London listings, completely free. Sign in to get started — it takes a few seconds, and lets you save searches and pick up where you left off.

This is an early-access search, not a live transaction service. Results are ranked by GABLE's AI against your brief. You'll need to sign in to search — see our Privacy Policy for what we store and why.
Free — you'll be asked to sign in before results appear.

Your saved searches

Want a dedicated advisor on this?

For £500, an advisor takes it from here: viewings, valuation, full negotiation. Leave your details and we'll reach out.

Your email client should now be open

If nothing opened, email your brief directly to hello@gable.co.uk. We reply within one working day.